Apparel & Fashion - , ,
Brand Core and Strategy• The brand image's core descriptors are: fresh, modern, young, colorful, stylish and fashion• Affordable luxury products• The distribution channels of "Ortigo" will be primarily online. What's the company's mission?We are working on creating a truly international concept in the market for eyewear, headgear (hats), belts and watches. Bold, elegant colored products. Products that are on the cutting edge of trends in international fashion hubs, finding inspiration in the mixing of cultures and lifestyles and translating these styles into affordable luxury. Moreover, they would be priced more affordably than the bigger brands with comparable concepts. "Ortigo" is looking to become one of the most famous brands among young population since youthfulness is it's our core value. Become one of the "accessories" brand with high demand in the Chinese market and afterwards internationally.