Information Technology & Services - New York, New York, United States
OWEN.AI is REAL.org's first product for brands, publishers and agencies. OWEN.AI is a human assisted AI; more like a colleague than a servant or an overlord. OWEN can ingest a variety of media assets to analyze, predict and prescribe strategies, creative inspiration and tones for customer facing interactions, both online and off. He's been called a "Watson for Creatives" and the "Cambridge Analytica for ethical brands". The more you use OWEN the better he becomes at building meaningful 1-1 relationships with your readers and customers. OWEN.AI has been shown to increase conversions by 3X-5X.Quite literally hundreds of psychologists, neuroscientists and data scientists gave rise to OWEN's development.OWEN.AI was named after Dr. Owen Flanagan, a neurophilosopher who wrote the book The Really Hard Problem (among many others). The real Owen Flanagan identified some of the most important problems an automated society must learn to solve. OWEN.AI is programmed to solve these problems for brands, indices and economies, and will soon be helping other industries that are struggling with the same questions.More specifically, OWEN.AI is the brain-child of Dr. Renee Bunnell, a researcher who spent years understanding those rare, subtle bliss-like sensations most of us experience when we stumble upon something meaningful. These positive appraisal sensations evolved in humans as preconscious signal to pay attention. They are the markers of meaning and different for most everyone.Meaning-making is the real reason we read, buy or engage in things beyond our survival needs. Renee discovered a way to match people to products, media and experiences that create 8X's more positive appraisal sensations than leading recommendation technologies.Columbia Technology Partners helped her turn her research into OWEN.AI.