Samsung Ads is proud to be at the forefront of redefining advertising in the Advanced TV landscape. Our mission is to help consumers discover relevant content and brands, while providing advertisers the opportunity to amplify their brand messaging and fully surround the Samsung audience.Powered by deep analytics and industry-leading technology, Samsung Ads is an intuitive audience platform, delivering meaningful experiences to reach the right audience across Smart TVs, mobile and desktop. With the largest proprietary dataset powered by Automatic Content Recognition (ACR), combined with third-party data from trusted partners, we offer advertisers real-time TV viewing insights from over 50MM in the US and a reach of 200M+ devices globally. From native placements on millions of Samsung Smart TVs to seamless activation across surrounding devices, we help marketers make informed decisions through our unparalleled reach, meaningful experiences and deeper insights. Our breadth of data—from consumer viewership preferences to connected device usage —helps inform richer insights, providing advertisers the ability to bridge the linear TV and digital landscape.

Website: samsungads.com

Employees: 500 - 999

HQ: N/A

Location: New York, NY, US

Revenue: 50 - 100 Million

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Samsung Ads is a leading advertising platform that is redefining the way brands connect with their audiences. Based in New York City, the company utilizes cutting-edge technology and deep analytics to deliver meaningful experiences to consumers across Smart TVs, mobile, and desktop devices. With a reach of over 200 million devices globally, Samsung Ads offers advertisers unparalleled insights into consumer viewership preferences and connected device usage. The company's mission is to help consumers discover relevant content and brands, while providing advertisers the opportunity to amplify their brand messaging and fully surround the Samsung audience. To achieve this, Samsung Ads leverages its proprietary dataset powered by Automatic Content Recognition (ACR) technology, combined with third-party data from trusted partners. This allows the company to offer real-time TV viewing insights from over 50 million viewers in the US, making it an intuitive audience platform for advertisers. Samsung Ads' breadth of data helps inform richer insights, enabling advertisers to bridge the linear TV and digital landscape. The company's native placements on millions of Samsung Smart TVs, seamless activation across surrounding devices, and unparalleled reach make it an attractive option for marketers looking to connect with their target audience. Led by a team of experienced executives, including Farooz Bhat, Caryn Banchek, Fazlu Fazi, Alexis Vanier, and others, Samsung Ads is well-positioned to continue leading the charge in the rapidly evolving advertising landscape. With its focus on delivering meaningful experiences and providing deep insights, Samsung Ads is helping to redefine the future of advertising.

Samsung Ads is leading the way in changing the way advertising works on advanced TVs. Our goal is to help people find content and brands they'll like, while giving advertisers a way to reach more people and make a bigger impact. We use advanced technology and data to make sure ads are shown to the right people across TVs, phones, and computers. We have a lot of data that tells us what people are watching on TV and how they're using their devices, which helps advertisers make better decisions. Our platform allows for native ads on Samsung Smart TVs and easy activation across other devices, giving advertisers a wider reach and deeper insights into consumer behavior.