Textiles - Milan, Lombardy, Italy
Finally, from the world of tennis, a unique, elitist and dedicated product has arrived in fashion. The new Brand Smasher, made from the yarn to the realization exclusively in Italy, launches a line of men's and women's t-shirts, with the aim of "bringing fashion to the fields and tennis on the street". The pillar of the Italian brand is the proposal of quality material, such as: 100% organic cotton fabric, spun in Italy exclusively for Smasher. The unique design, the sporty fitting and the meticulous application of every single detail, such as a 925 silver plate applied on dedicated models, guarantee the uniqueness of the garments. The new collection is produced in a limited series, confirmed by a numbered label for each customer. Smasher is committed to the environment, so much so that it involves packaging in a recycling project. The goal is to recover tubes of tennis balls used in sports clubs, to avoid their inadequate disposal and reuse them as a package for the new product. If a sports club wants to join this program, it will receive a special Smasher container to store the recycled pack, which will be withdrawn based on specific agreements with the company.