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True Access is a marketing strategy group that delivers thought provoking, creative insight for the youth and the young adult urban consumer market. We are uniquely positioned because only our lab is deeply embedded in the market with the capability to synthesize this world as rapidly as it changes.True Access services include peer-to-peer market research, focus groups, product and campaign testing, and creative development. All services leverage The Lab, a team of youth marketers and young influencers. The Lab has the ability to test new products and gets real-time responses from the youth perspective.
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