Online Media - Palo Alto, California, United States
Witlee is giving online publishers access to the $4.5B Product advertising industry1. Retailers spent $4.5B on Product advertising (Also known as Product listing ads), in the U.S, in 20162. Most of it was spent on FB, Snapchat, Google and recently Pinterest3. However, content sites who drive over 2B affiliate clicks per month, can't access this "Pay Per Click" spend, and are forced to monetize with Affiliate advertising, which has a much lower payout4. No solution exists for publishers to monetize with "Pay per click" product advertising - Witlee has built that solutionWitlee provides content sites with a product discovery monetization service, "Products you may also like", that increases revenue in a contextual and native way.Given ANY product link, we generate recommendations, for other relevant products that are always in stock and optimized for the highest revenue. Witlee's native product advertising, solves the problem of the "dead links" (out of stock items) and increases revenue - all completely automatic.
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