Alex Cornish's Contact Details

Alex Cornish's Company Details

Ordinary Equity

Sydney, N/A, AU • 5 - 9 Employees
Investment Bank/Securities Brokerage

Ordinary EquityWe believe that alignment of interests can only be achieved when everyone is not only in the same boat, but travelling in the same class. We look to build a simpatico relationship with our Founders, and where possible, invest alongside them via ordinary equity as co-owners of the business. The way we see it, a complicated deal structure won't solve a poor personality fit any more than the right prenup will salvage a crappy marriage.Laissez-FaireOr "let it be" is a free-market theory that businesses will perform better with less intervention. We look for Founders with resilience, resourcefulness and a clear vision for their business, investing the time upfront to ensure that we are all committed to a common purpose, with an agreed level of our involvement. Once this is established, we get out of the way and let our Founders cook. If our help is requested, or the shit hits the fan, we jump straight into the trenches alongside them.Big > QuickOur goal is to grow the pie as big as possible for everyone, and that can take time. We look for ambitious Founders with the patience and perseverance to realise the full potential of their business, with the ability recognise both brick walls and open windows. Our alignment allows us to view these challenges and opportunities from the same perspective, and deploy capital accordingly.