Farming - Pretoria, Gauteng, South Africa
Agribonus' loyalty program awards farmers with Agribonus points if they purchase products from companies that co-operate as partners. Agribonus partners are chosen out of a wide variety of companies in the agricultural industry and are market leaders in their specialised fields, delivering the best products and services.Agribonus is the first loyalty program that is specifically designed to reward farmers for the loyalty they show towards certain brands. The program has been active since September 1998 and started with 6500 milk producers as membersand 5 partners. Today there are 80 000 active members and approximately 23 partners.
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