Elevating lead generation for India's premier IVF consortium
Read moreOverview
Our client, a pioneering consortium of In-vitro Fertilization centers in India, has been a trailblazer in reproductive healthcare since 1990. Their extensive network includes 8 fully equipped IVF centers, 4 fertility centers, and 6 affiliate centers. While serving over 30,000 patients, including international visitors, their digital marketing strategies have become instrumental. In this case study, we explore how ConnectPlex AI Agents have revolutionized their marketing approach.
The Challenges
Despite their digital success, the client's lead capture process faced limitations. Click-to-call CTA's, a trusted method in healthcare, had constraints in scalability and round-the-clock availability. Human resources couldn't handle peak demand, leading to wait times and lost opportunities outside standard working hours.
The Solutions
To overcome these limitations, our client embraced AgentBots as automated customer service representatives. These AI agents replicate the conversational trust of phone calls but without human constraints. ConnectPlex created a lead generation AgentBot that seamlessly integrated into the client's website. This AgentBot, which is available 24/7, eliminated wait times and significantly improved accessibility, resulting in a remarkable 25% increase in monthly bookings and a transformed lead generation strategy.
Results and Impact
The strategic adoption of ConnectPlex AgentBot not only enhanced lead generation but also offered round-the-clock accessibility. This transformational approach has boosted monthly bookings by 25%, setting the client on a path to further success in reproductive healthcare marketing.
ConnectPlex AI agents have significantly transformed our lead generation strategy. With their 24/7 availability and capability to replicate the trust of phone calls, we've witnessed a remarkable 25% increase in monthly bookings, making a substantial impact on our reproductive healthcare marketing.
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