VideoAmp is a software and data company creating a more sophisticated data-driven advertising ecosystem that redefines how media is valued, bought and sold. The VideoAmp platform provides measurement and optimization tools that unify audiences across the disparate systems of traditional TV, streaming video and digital media. Unlocking new value for those currently operating within a siloed view of their audiences, VideoAmp creates efficiencies for the entire industry.VideoAmp is transforming a 100-year old industry by powering a more effective three-way value exchange that results in advertisers increasing their return on investment, publishers increasing their revenues and improving the viewing experience for consumers.

Video Advertising Multi Channel Optimization Analytics Custom Targeting Programmatic RTB Programmatic TV Video Advertising Platform Cross Channel Buying & Measuring Cross Channel Buying & Measuring broadcast television cable television TV viewership audience data digital identity MVPD subscriber data processing Upfront TV Planning Cross-Screen Measurement TV Advertising Cross-Screen Media Measurement Cross-Screen Media Planning Allocation Attribution CTV / OTT FEP TV Upfronts Linear TV Planning B2B Adtech SaaS Management Consulting Services Marketing and Advertising Advertising Marketing Business Services