WePlay is a Growth Marketing Agency specialising in sports & entertainment. For over a decade, WePlay has led the way on how sports & entertainment brands, reach, engage and monetise global sports audiences. In 2017, WePlay became the first Performance Marketing Agency for the global sports & entertainment sector. In the five years from 2017-2021, WePlay delivered over $400m in revenues for its clients; the largest of any similar-sized agency. In 2022, WePlay evolved further, re-branding from Performance Marketing to Growth Marketing. The subtle change was in recognition that in a post-pandemic world, the only thing that matters to businesses today is long-term economic growth. Our vision for the next decade is to be the first-choice growth partners for the most ambitious brands in sports & entertainment. Today, WePlay serves a globally recognisable list of leading sports & entertainment brands: AC Milan, Dunlop, ESPN, FIFA, GUILD (esports), Horse & Country, Howler Head, Icons Series, International Tennis Federation, Ironman, LaLiga, Love Hemp, Made by Sport, Milwaukee Bucks, NBA, Olympique de Marseille, PGA European Tour, Paris Saint-Germain, RB Leipzig, Red Bull, Rock 'n' Roll Marathon Series, Royal Belgium FA, Ryder Cup, Sported, TOCA Social, Team Vitality (esports), UEFA, Ultimate Fighting Championship (UFC), Umbro, Utah Jazz, Yokohama Tyres " - , ."